The British Medical Association wants a complete ban on alcohol marketing in the UK. They are concerned British children get drunk or claim to get drunk far more often than their counterparts anywhere else in the developed world and that the marketers of alcohol are contributing to dangerous amounts of teenage binge drinking. So Britian has a booze problem and advertising is to blame. Read the rest of this entry »
Ass worship, anger, masturbation, fellatio, nudity and virgins are risky ways to promote fast food. Read the rest of this entry »
I heard a couple of sports talk radio commentators declare athletes who tweet as the height of narcissism and a sign of a coming apocalypse. Sure Nate Robinson probably shouldn’t have tweeted about his being pulled over by the NYPD… Read the rest of this entry »
Maple Leaf Foods recent recall of hot dogs due to fears of listeria, while not good news for the company does stay on their recent brand message and consumers should be pleased. Since a listeriosis outbreak at one of their plants in 2008 Maple Leaf Foods has made food safety a primary focus of their trust re-building efforts. Read the rest of this entry »
I checked my Visa bill yesterday and noticed an entry for something I don’t remember buying. It also had a phone number so I called and discovered I had been opted in to (and charged a 3-year subscription fee for) Read the rest of this entry »
My dry cleaner gets customer experience management. I don’t think they are using sophisticated behavioural profiles, they don’t automate emails or other messages to me and they aren’t multi-channel marketers (well not really). I am not suggesting they shouldn’t do any of these things but despite not doing them – they still get it.
